The BBC celebrates Winnie the Pooh, as he turns 80 (excerpt):
Charlie Cain, head of brand management for Walt Disney’s Europe operation, puts the books continuing appeal down to Milne’s “pretty timeless” characters.
“Whenever we do research into the reasons why children enjoy Winnie the Pooh, it is always the characters and their relationships,” he says.
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“With Pooh, life is all about friendship. He is always very aware of trying to bring people together. “